* Salário: R$ 2.000 a R$ 5.000 por mês (estimado)
* O valor exibido é uma estimativa calculada com base em dados públicos e referências do mercado. Não garantimos que este seja o salário oferecido para esta vaga específica.
Área: Outros
Nível: Junior
The Key Account Specialist plays a critical role in driving strategic growth within key accounts by leading the development and execution of Joint Business Plans (JBP), strengthening relationships with mid- to senior-level stakeholders, and ensuring high-impact commercial execution.
This role acts as a strategic partner to the Key Account Manager, owning the day-to-day business with key customers while contributing to long-term growth, sell-out acceleration, and market share expansion.
Planning and managing Key Accounts activities (retailers and websites), integrating them to the strategies to grow sales and to achieve the company goals.
Knowledge, Skills and Abilities:
• Key account management and Joint Business Planning (JBP)
• Channel dynamics and category management
• Sales performance metrics and commercial execution
• Strategic account planning and execution
• Stakeholder management and relationship building
• Communication and influence with mid-level stakeholders
• Lead and execute business plans within accounts
• Influence customer decisions and drive alignment
• Translate strategy into impactful execution
• English: Intermediate to advanced
• Strategic Thinking, Customer Focus, Execution Excellence, Collaboration, Results Orientation, Proactivity, Accountability
Experience:
• 4–8 years of experience in sales, key account management, or commercial roles
• Experience managing or supporting strategic accounts
• Experience in developing and executing Joint Business Plans
• Proven ability to engage with mid-level stakeholders (managers and senior managers)
• Strong track record in driving commercial performance
Education:
Bachelor’s degree in business administration, Marketing, Economics, Life Sciences, or related fields
MBA or postgraduate degree in Business, Sales or Marketing preferred.
English: Intermediate to advanced
Job Summary:
• Leading the development and execution of Joint Business Plans (JBP) within assigned accounts
• Managing relationships with managers and senior managers on the customer side
• Driving sell-in and accelerating sell-out performance
• Contributing to market share growth and category expansion
• Leading execution strategies aligned with company priorities
• Acting as a bridge between strategic direction (KAM) and execution in the market
• Acts as a key interface between customers and internal teams
This role combines strategic thinking with strong execution leadership.
Essential Functions & Accountabilities:
- Strategic Account Development
Support and drive the development of strategic accounts, ensuring alignment between company objectives and customer priorities.
Responsibilities include:
• Identify growth opportunities within assigned accounts
• Contribute to account strategy development
• Drive implementation of strategic initiatives
• Support long-term business growth and partnership development
Joint Business Planning (JBP) Leadership
Lead the development and execution of Joint Business Plans with assigned customers.
Includes:
• Co-create JBP initiatives with customers
• Define key actions, timelines, and KPIs
• Lead execution and ensure delivery of agreed outcomes
• Monitor performance and implement corrective actions (PDCA)
- Customer Relationship Management
Build and manage strong relationships with mid- to senior-level stakeholders within key accounts.
Includes:
• Engage with customer managers and senior managers
• Understand customer priorities, challenges, and business drivers
• Act as a trusted business partner
• Influence decision-making through value-based discussions
- Sell-in, Sell-out & Commercial Performance
Drive commercial performance within assigned accounts.
Responsibilities include:
• Drive sell-in aligned with account strategy
• Lead initiatives to accelerate sell-out
• Monitor KPIs and business performance
• Identify opportunities to expand category and product adoption
- Execution Leadership & Category Excellence
Ensure high-quality execution of commercial strategies across accounts.
Includes:
• Lead execution of category fundamentals and “perfect store”
• Ensure consistency and excellence in implementation
• Drive activation plans and promotional initiatives
• Monitor execution performance and take corrective actions
- Strategic Product Growth
Drive growth of strategic products within assigned accounts.
Includes:
• Prioritize key products aligned with company strategy
• Lead product-focused initiatives
• Monitor performance and optimize execution
• Ensure alignment with broader commercial priorities
- Cross-functional Collaboration
Work closely with internal stakeholders to ensure alignment and execution excellence.
Key interfaces include:
• Key Account Manager, Inside Sales Team, Regional Sales Teams, Marketing and Trade Marketing, Supply Chain, Customer Service
- Key Performance Indicators (KPIs)
Performance will be measured through:
• Revenue growth within assigned accounts
• Sell-out performance and acceleration
• Execution of Joint Business Plans
• Market share contribution within accounts
• Quality of customer relationships
• Execution excellence and KPI delivery
Travel:
Moderate to frequent travel required (approximately 30–50%) to engage with customers and support execution of account strategies
